We've compiled the best SMS marketing software and their relevant services. So, how can a small business identify the right marketing software and utilize it for their own campaigns? Navigating the marketing world is a dangerous game, as for every legitimate company offering their services, there are 10 more looking to exploit a small business for their customer data. With this being the case, companies should start getting with the times and adjusting their marketing campaigns to fit current demographics. Most people open a text within three minutes, and most customers prefer to interact with companies via text messaging. Nowadays, people have smartphones, and texting is king. As the world becomes more acquainted with technology, businesses are realizing the need to become more modern as well.
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